How Audible drove record listening hours for its romance catalog
How Skims joined the RushTok craze
How Anthropic questioned the role of advertising in AI during its Super Bowl debut
How Clay generated 6 million LinkedIn impressions from executive content
How Grubhub converted the most Grubhub+ Student members ever
How Hellmann's used a garlic-scented novel to revive a struggling product among Gen Z
How BERO launched an omnichannel loyalty program before anyone cracked open a can
How Clorox built an organic social-first strategy that generates millions of impressions across brands
How Pop Mart turned Labubu into a global cultural phenomenon
How Mr. Clean retired and then quickly returned to announce P&G’s biggest product innovation in 20 years
How KitKat turned a pre-Easter chocolate heist into a PR victory
How AI-generated anthropomorphic fruits generated over 200 million views